Elevating the Outdoor Industry’s Workforce Resiliency in Alberta
Join us in shaping the future of Alberta’s outdoor sector with Project Elevation, an initiative designed to boost the professionalism, skills, and standards of our industry.
The outdoor sector in Alberta is defined by operators and professionals who offer quality service with an excellent level of technical safety and skill. Outdoor professionals are the critical stewards of our natural spaces. This project aims to amplify and support the continuation of our sector’s success.
What is Project Elevation?
Our goal is to enhance workforce resiliency across the outdoor sector by leveraging the Tourism Competency Framework – a comprehensive tool developed by Tourism HR Canada.
What will we do?
- Consult with experts: Engage with outdoor professionals like yourself to map existing competencies in our sector.
- Map competencies: Identify and integrate existing competencies and best practices into the Tourism Competency Framework.
- Integrate expertise: Ensure that the on-the-ground knowledge is reflected in the Tourism Competency Framework.
- Adopt meaningfully: Utilize the framework and tools to increase professionalism, skills, and standards in the industry.
We will consult with outdoor experts like yourself to map existing competencies in our sector, and ensure the on the ground expertise is represented in the Tourism Competency Framework.
Meaningful consultation will ensure the adoption of the framework in a way that is useful for the industry to increase professionalism, skills and standards.
Possible outcomes:
- Opportunities for career development for professionals
- Enhanced education and training
- Better systems for comparing credentials
What’s in it for you?
- Your voice at the table: We want your expertise at the table as we map the competencies and best practices of the outdoor sector.
- Unified sector: Basically, we’re stronger together. Collaborate with industry peers to amplify your voice and advocate effectively for the outdoor sector.
- Enhanced advocacy: With a unified approach, we can secure increased attention and resources for critical issues affecting outdoor operators like you. Our collective power can drive better funding, more accurate industry data, and enhanced support for the sector.
How do you get involved?
Sign up your email in the form below to hear about opportunities to provide your input.
There will be online and in-person opportunities to connect and share your experience. We want to know what you need to succeed.
Project Elevation Sign up
Be part of the momentum! By participating, you’re not only investing in your own operations, but also contributing to a stronger, more resilient industry.
Project Elevation is managed by OCC, in partnership with Tourism Hr Canada, and funded by the Government of Alberta.
